Empower yourself with early detection.
If ever there was a season for self care, it’s now. October is here, arriving arm-in-arm with Breast Cancer Awareness month. But awareness is just part of the survival story. Empowerment is what makes a real difference. So this month—and every month—don’t just think pink. Take action with a breast self-exam.
Breast cancer by the numbers.
Chances are, you know somebody who’s been affected by breast cancer, and that person may be you.
- About 1 in 8 U.S. women (about 12%) will develop invasive breast cancer over the course of her lifetime1
- In 2019, an estimated 268,600 new cases of invasive breast cancer are expected to be diagnosed in women in the U.S.1
- About 41,760 women in the U.S. are expected to die in 2019 from breast cancer1
However there’s good news among the staggering statistics: Breast cancer is going down because you’re in the fight.
- Death rates have been decreasing since 19892
- Women under 50 have experienced larger decreases2
- These decreases are thought to be the result of treatment advances, earlier detection through screening, and increased awareness2
Early detection starts with you.
Coupled with annual mammograms, self breast exams play a key role in proactive, preventive care to support women’s health and wellness. In fact, a large percentage of breast cancers are detected by patients themselves. It all starts with understanding how your breasts normally look and feel, so you know when something seems different. That increased level of breast cancer awareness—and action—could be the first step toward an important conversation with your doctor.
- 57% of women survivors reported a detection method other than their regular mammogram3
- 40% of diagnosed breast cancers are detected by women who feel a lump, according to Johns Hopkins Medical Center3
The 5 steps of a self breast exam.
Self breast exams are pretty simple, but they’re not always performed correctly. A thorough self breast exam involves more than a quick once over. To be truly effective, women’s health experts recommend the following five-step process once a month to identify anything suspicious.4